Bakery & Cereals Market: Competitive Analysis, Market Trends and Forecast to 2031

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4 min read

Market Overview and Report Coverage

Bakery & Cereals Market refers to the food industry sector that includes products such as bread, cookies, cakes, breakfast cereals, and snack bars. The market is expected to witness significant growth in the coming years, with a projected CAGR of % during the forecasted period. The increasing demand for convenient and ready-to-eat bakery and cereal products, along with the rising health consciousness among consumers, are driving the growth of this market.

In terms of market outlook, the Bakery & Cereals Market is expected to continue expanding due to factors like urbanization, changing dietary habits, and the growing popularity of snacking. Manufacturers are focusing on product innovation and offering healthier options to cater to the evolving consumer preferences. The market is also witnessing a trend towards organic and gluten-free bakery and cereal products.

Overall, the Bakery & Cereals Market is poised for steady growth in the coming years, with a strong focus on innovation, health, and convenience driving market trends. The market forecast indicates sustainable growth opportunities for businesses operating in this sector.

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Market Segmentation

The Bakery & Cereals Market Analysis by types is segmented into:

  • Biscuits
  • Breads
  • Cakes
  • Other

 

Bakery and cereals market encompasses a variety of product types such as biscuits, breads, cakes, and other baked goods. Biscuits typically include cookies, crackers, and wafers, while breads include various types like whole wheat, white, and multigrain. Cakes range from traditional sponge cakes to modern variations like cupcakes and pastries. The "other" category may include products like pastries, muffins, and doughnuts. Each of these market types offer a wide array of options to cater to different consumer preferences and tastes.

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The Bakery & Cereals Market Industry Research by Application is segmented into:

  • Children
  • Adults

 

Bakery & Cereals are an essential part of both children and adults' diets, providing important nutrients and energy. For children, bakery & cereals products are often fortified with vitamins and minerals to support their growth and development. They are also popular snacks and breakfast options for busy adults, offering convenience and a quick source of sustenance. Both demographics enjoy a wide variety of bakery & cereals products, including bread, pastries, cereals, and granola bars, which cater to their different tastes and preferences.

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In terms of Region, the Bakery & Cereals Market Players available by Region are:

North America:

  • United States
  • Canada

Europe:

  • Germany
  • France
  • U.K.
  • Italy
  • Russia

Asia-Pacific:

  • China
  • Japan
  • South Korea
  • India
  • Australia
  • China Taiwan
  • Indonesia
  • Thailand
  • Malaysia

Latin America:

  • Mexico
  • Brazil
  • Argentina Korea
  • Colombia

Middle East & Africa:

  • Turkey
  • Saudi
  • Arabia
  • UAE
  • Korea

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What are the Emerging Trends in the Global Bakery & Cereals market?

The global bakery and cereals market is seeing a rise in demand for gluten-free and organic products as consumers become more health-conscious. There is also a shift towards convenient and on-the-go products like granola bars and single-serve baked goods. Innovations in flavors and ingredients, such as ancient grains and superfoods, are also gaining traction. In addition, sustainability practices, like using recyclable packaging and reducing food waste, are becoming more important to consumers. The rise of online shopping and e-commerce platforms is also impacting the market, making it easier for consumers to access a wide variety of bakery and cereal products.

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Major Market Players

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Kellogg's is a leading player in the bakery and cereals market, with a strong presence in the global market. The company has been focusing on product innovation and expansion in emerging markets to drive growth. Kellogg's reported sales revenue of $ billion in 2020 and continues to invest in marketing and advertising to maintain its position in the market.

General Mills is another key player in the bakery and cereals market, known for popular brands like Cheerios and Wheaties. The company has been investing in plant-based products and healthier options to cater to changing consumer preferences. General Mills reported sales revenue of $17.6 billion in 2020 and has been focusing on sustainability initiatives to reduce its environmental impact.

Weetabix Food Company, a subsidiary of Post Holdings, is a major player in the cereals market, known for its iconic Weetabix brand. The company has been investing in product innovation and expanding its product portfolio to meet consumer demand for healthier options. Weetabix Food Company reported sales revenue of $450 million in 2020 and has been focusing on digital marketing initiatives to engage with consumers.

Overall, the bakery and cereals market is highly competitive, with players like Kellogg's, General Mills, and Weetabix Food Company investing in product innovation, marketing, and sustainability initiatives to drive growth. The market size for bakery and cereals is expected to continue growing, driven by changing consumer preferences and demand for healthier options.

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